About

Named Clothing

Named is a family business started by sisters Saara and Laura in 2013 and remains a small company, run by the founding pair. “We started our own pattern brand out of a simple passion for making clothes and sustainable fashion. We wanted to create patterns that encourage and excite more people to try sewing their own clothes and challenge them to think about their own relationship to fashion and consuming fashion.” Named’s values include sustainable and sensible consumption combined with curiosity, personal development and continuous learning. Interesting, beautiful and carefully designed patterns encourage people to create a practical wardrobe that can withstand time and use.